Discover why influencer marketing is crucial in UAE. Trivium Media LLC CEO shares insights on utilizing influencers for effective promotion and engagement. Influencer Marketing : Marketing has always been an ever-evolving industry. Print advertisements used to be the biggest way to advertise until social media and digital marketing came along. Before you knew it ads started popping up on your Instagram account or an influx of sponsored posts on Twitter. What started out as an expansion of the advertising and marketing world has now become something users have started to roll their eyes at. Brands invest tons of money and manpower into ad creatives that ultimately turn out to be a 2-second scroll for their Target Audience.