Competitive analysis evaluates existing hotels in the target market, focusing on occupancy, pricing, services, and guest satisfaction. Understanding competitors helps developers identify market gaps, differentiate offerings, and optimize pricing. Feasibility.pro Hotel Feasibility Module allows input of competitor data, supporting accurate revenue projections and financial planning. Analyzing competitive performance ensures that new projects are positioned strategically to attract guests. It also aids in assessing market saturation, forecasting occupancy rates, and identifying unique selling points (USPs). Incorporating competitor insights into feasibility studies reduces risks, enhances marketing strategies, and improves operational efficiency. Ultimately, competitive analysis guides developers in designing profitable, market-relevant hotel projects that meet guest expectations and achieve sustainable growth.